Speaker Details: Pamela Pavliscak

Be Data-Informed without Being a Data Scientist

You are a designer, or a coder, or a manager. Maybe you are even a unicorn. But you are not a data scientist. Still, you want to get more out of the mountain of data you have about your site or app to create a better user experience. No problem. This session walks through how to analyze, visualize, and really use 3 types of data - analytics, social media sentiment, and qualitative study data in aggregate - about your site without all the bothersome math and python programming.

Pamela Pavliscak

Pamela Pavliscak

Pamela is founder of Change Sciences, a user experience research and strategy firm for Fortune 500s, startups, and other smart companies. She’s got some credentials and has worked with the big brands. Plus, she has UX street cred. She’s logged thousands of hours in the field to better understand how people use technology. When she’s not talking to strangers about their experiences online or sifting through messy data for patterns, she’s busy writing and speaking about UX and data science.